The Original Farmers Market
Campaign
With the upcoming date of their Fifa Fan Zone for the 2026 World cup, The Original Farmers Market needed an update to their current marketing strategy. The market was often overlooked as the food court to the Grove.
The Middle of it All campaign positions The Original Farmers Market as not just as a place to grab a quick bite. It’s a place to meet with friends, make new ones, catch the game, & more. It’s a place for human connection. A place where the city meets itself.
(Creative Direction)
Agency: Charts+Darts
Client: The Original Farmers Market
CD: Aaron Sauceda + Chris Voss
AD: Spencer Abrams
DP + Photographer: Andrew Salama
Producer: Brooke Montoya-Elbrecht